
Shop exclusive, comfortable women's shoes — Made in Spain
Founding partner: Gabriela Machado Llavero
Is the planet going crazy? Or is it just me? When I went to New Zealand for a few months' leave, I worked on organic farms — you wouldn't believe how much I learned about life, the real thing. I also got lost in its spectacular mountains, camping in the open air and soaking up incredibly positive energy. But all good things come to an end... or maybe not?
I returned to my job as an international tax consultant in Luxembourg (that small country in the heart of Europe, a founding member of the EU). Back at the office, all I saw was plastic — and believe me, you end up obsessing over it. In this "let's save the planet" mood, I wanted to contribute in some way, so I started looking for stylish, sustainable clothes to wear to the office. What I couldn't find were elegant, eco-friendly shoes. They simply didn't exist. And that's how Momoc was born.
With the terrifying UN statistic that only 9% of the world's plastic is actually recycled, Momoc had to do something. That's why Momoc shoes are more than just beautiful shoes — some customers have even called them pieces of art! Our goal is to care for the planet. Most of the materials we use are recycled and eco-friendly, and we manufacture according to demand. You can't imagine the amount of waste we've prevented from being thrown away...
From the very beginning, I knew Momoc shoes had to be made in Spain — specifically in the Elda area (Alicante). It's our way of supporting the local economy and ensuring Spanish craftsmanship doesn't disappear.
If you're one of us — someone who doesn't buy something just because it's sustainable — then this is your world. We place enormous importance on our products: their design, quality and comfort. And what we love most is that when our customers wear their Momocs, someone always asks, "How beautiful and unique! Where are they from?" They're one-of-a-kind shoes, timeless, comfortable — the kind that stay with you for life (if you look after them, of course). And their colours will brighten up your day!
I'll admit that starting a business alone is absolutely terrifying, but here we still are, since 2017 when I launched the brand. Our daily goal is to keep improving — which is why your opinion matters so much to us. We listen personally to each of our customers, because they're unique, just like our designs: "You make Momoc possible. Thank you!"
Momoc in a nutshell:
- Artisanal footwear process
- Unique designs — you won't find them anywhere else!
- No two Momocs are alike — they're perfectly imperfect
- Km0: the factory and most suppliers are in Elda
- Recycled, eco-friendly and vegan materials
- Original packaging with NO plastics
- Transparency




