The rise of natural cosmetics
Consumer habits are changing. So are our ways of thinking, as is our awareness of our environment, animals, and ourselves.
At a time when crucial decisions must be made for the survival of our planet, climate change is already taking its toll on our ecosystem, and people, little by little but steadily, are making very important changes to their routines and habits.
Small gestures that, as time goes by, become decisive.
Cosmetic trends are changing:
If we look back 10 years, it was rare to see an acquaintance consuming natural cosmetics, unless they had a very specific skin condition. And even then, because consumption was usually limited to some parapharmacy cream. Ten years later, we are more informed. Social media, the internet, and information technology have made things easier for us. Everything is evolving. A calendula or aloe cream still exists, but today we can enjoy a wide variety of products with incredible alchemical masterpieces within their ingredients. Powerful elixirs granted to us by Mother Nature from which we can extract countless benefits.
Those of us who work in this field know perfectly well that there's still a long way to go, yes. It's hard to change consciences and shape minds. A significant percentage of the population continues to be guided by conventional cosmetics advertising campaigns, which, in many cases, are misleading. They want to jump on the bandwagon of the "natural" trend, when, if you analyze their ingredients closely, you'll be shocked by the "filth" they contain. We must open our eyes and be alert; don't buy any product without carefully reading its INCI code, as there are many multinational chemical companies trying to jump on the natural trend by promoting their products with misleading messages... Fortunately, there are many of us who now believe in a healthy way of taking care of ourselves, a healthy and respectful lifestyle, and we are ensuring that the world and trends are forced to put on the market products with soul and with values that raise awareness about the environment and the living beings that inhabit it.
In all this expression of values we have found Biosplendor, an online store of natural cosmetics , which advocates this vision of the beauty of the world, where organic and ecological cosmetic brands they shake hands on their beautiful website.
Natural cosmetics for beauty and as a remedy:
While, as we mentioned at the beginning, natural cosmetics were once used to alleviate skin conditions and were considered mere miracle products or ointments, incapable of preventing or combating signs of aging, today it's proven how natural and organic products, through formidable unique plant extracts, can help us alleviate any type of need affecting our skin and health. The new natural cosmetics are entering our homes to stay, because once people try them, they see that they work. Natural cosmetics are the most closely related to our skin that we can apply. The natural cosmetics of today share the philosophy of new minds conscious of a better and more just world. Because we as people are taking steps forward, we are evolving. And we must focus precisely on that goal. Not regress and destroy our environment or our health.
Chemical-free cosmetics are here to stay:
On the one hand, people are already well aware of the toxic chemicals, synthetics, dyes, petroleums, and silicones, not to mention the harmful list that abounds in any modern cosmetic product. Some brands hide them. Slyly . No need to say more. We already know the harmful consequences its daily application on our skin and hair can have on our health. If not, we'll write an article about it.
On the other hand, people see how climate change has taken hold on our planet, with its resulting consequences for our lives. Pollution is wreaking havoc on our way of life, on our quality of life. Deforestation, animal abuse, and the excessive production of toxic waste, to name a few examples, are impacting us and opening the eyes of some, increasingly.
Organic makeup and cosmetics, movements that are beginning to be felt:
People today are choosing to change attitudes, to move consciences and hearts, without losing their sense of realism. They know that by taking care of themselves naturally, with a pure and healthy diet, and by taking small actions, battles are won. This new person takes care of themselves, exercises, tries to escape the stress-ridden society in which we are immersed, and applies new physical, exercise, and relaxation techniques. They feel good and want to make others feel good. And when a person changes certain habits, they ultimately end up embracing change in their entirety, just as they do with cosmetics, and their shift toward natural, organic, and pure products. But not all natural cosmetics are suitable.
In our sector, we need to go a step further, go beyond. It's not enough to simply know that we consume natural cosmetics (which encompasses many things). In this new boom in natural cosmetics consumption, people must know that we must strive to consume products from organic sources (as much as possible), avoid the overuse of plastic packaging in their production (opting for glass preferably), ensure that the cosmetics are cruelty-free and have not been tested on animals, that they are respectful of the environment and the planet, that they do not harm our environment, and, in the case of sunscreens, that they do not harm coral reefs.
The new organic cosmetics should not become a weapon of exploitation of our people or our crops in the face of the boom they are experiencing. We must seek organic cosmetics that respect their people, fair trade, and allow for the development and evolution of their communities. Sustainable cosmetics that take what they need, but without contributing to the exploitation of those crops or deforestation. Local cosmetics that benefit from what the native plants of each area and season provide, but without harming the ecosystem or leading it to destruction. The boom in the consumption of natural cosmetics is a reality, and we are delighted that more and more people are adopting it in their routines, because for us, the transition to natural cosmetics was the best thing we could have incorporated into our lifestyles. As we said, through responsible, organic, respectful, clean, and pure production and consumption. Nature, like living beings, has a cycle. We must not suffocate it to finally destroy it.